Casey’s General Store
Role: Art Direction and Design
Casey’s General Store is one of the largest chain of Pizza Restaurant/Convenience Stores in the Midwest with over 2,000 locations. Casey’s has become well known for their fresh pizza and with business expanding, they hired Deloitte Digital to completely redesign their website and online ordering system. I was brought in to help lead the design overhaul of their outdated online presence.
We came up with an Americana look that represents their rural midwestern roots and created a streamlined online ordering system that makes ordering pizza fast and easy.
